Coaching software for coaches, mentors and trainers
One platform instead of 10 separate tools.
Automate your coaching business from the first inquiry to the final invoice.
Without tool chaos and without technical complexity. Appointment booking, courses, memberships, invoices and automatic emails run in one system that carries your entire practice.
Everything in one place, instead of many separate tools
GDPR-compliant and data-minimal
Personal contact for questions and advice
14-day free trial, no credit card
127
clients per coach on average
6 hrs
admin time saved per week
+38 %
more deals via automated workflows
€101
per month in the challenge
You know this
You sell change, your own setup never changes for the better.
Coaches, mentors and trainers all tell us the same story: a growing toolbox, more and more separate tools, less and less time for the work that matters. Here are the three places where almost every practice burns.
270 € per month, every month
Your toolbox costs as much as a new Mac, every single year.
Booking tool 16 €. Membership tool 49 €. Email marketing 75 €. Accounting 14.90 €. Notes tool 12 €. CRM 39 €. Video calls 14 €. E-signature 9 €. That is 270 € per month or 3,240 € per year, and not a single one of these tools talks to the others.
6 hours per week, gone
Sunday is data reconciliation. Monday you hunt the typo.
Bookings, invoices, memberships, mailing lists: everything lives in a different tool. You move data by hand, one of the numbers is always off, every reconciliation costs another hour. Six hours per week, over 300 hours per year, go into manual work and bug hunting instead of into your clients.
Clients drop off
Between intro call and signed contract you lose every second lead.
From intro call to signed contract is many small steps. In a busy week you forget one or two. Every forgotten follow-up email is a client who moves on to the next ad. You are not worse at your work, you simply have too much on your plate. And the cost is paid by the new clients you never meet.
What it is really about
Coaches do not buy: a CRM, invoices, email automation.
They buy: Order, at last.
Freedom
·
Focus
·
Reach
·
Clarity
·
less chaos
Before / After
Ten logins become one login.
Most coaches pay for half a dozen tools every month that know nothing about each other. Tubach replaces them – and connects what used to be reconciled by hand.
Before: many separate tools
8×
Many logins, many invoices, double data entry, constant system switching.
Calendly
Kajabi
ActiveCampaign
Memberspot
Zapier
Lexoffice
Notion
DocuSign
After: one platform
1×
One login, one process, one invoice. Everything talks to each other.
You became a coach to guide people – not to jump between tools, invoices, emails and course platforms.
The answer
A coaching software that thinks along instead of just storing.
You do not click between many tools, you work with people.
Tubach is the coaching platform that carries your entire practice as one single system. Bookings move automatically into the client file, completed lessons trigger the next email, paid invoices unlock course access.
Appointment booking, client file, invoices, course platform and automatic emails in one system, with real data connections instead of manual transfers.
All modules available, you activate only what you need, more can be switched on any time as you grow.
Your brand, your domain, your look. Tubach runs in the background, your clients only see you.
If-then rules built with the mouse. "When intro call ends, send welcome email within 24 hours, unlock course on payment received." Set it up once, runs for years.
Artificial intelligence, built in
Your AI works alongside you – in daily work, not as a gimmick.
At Tubach, AI does not sit in an extra module, it lives right inside your workflows. It writes along, thinks along and takes the busywork off your plate, so you keep time for your clients.
Write less. Coach more.
Course texts, magazine articles, email templates and descriptions: the AI delivers the first draft, you only add the final polish.
Less admin. More clients.
It summarizes client notes, suggests replies and matching follow-up emails and reminds you at the right time – personal in tone, without your constant effort.
Fewer clicks. More growth.
What used to take hours runs in minutes: writing texts, creating reports, handling recurring tasks.
Modules for your coaching practice
Eight central modules, one system, zero tool switching.
These eight building blocks carry 95 percent of the coaching practices we serve. Start with the ones you need today, unlock more when you want them. No per-module surcharge, no hidden license costs.
Appointment booking
Your clients book sessions themselves, your calendar stays in sync with Google and Outlook, automatic reminders cut no-shows by over 60 percent.
Recurring programs, tiered subscriptions, community access. Tubach handles status, renewal, invoicing and access rights, you do coaching.
Automatic emails
Email sequences that start automatically when something happens. Welcome after sign-up. Reminder after 30 days of silence. Congrats after course completion. Write them once, they run for years.
Invoices and contracts
Legally sound coaching contracts with e-signature, invoices with your logo, ZUGFeRD-compliant for your accountant, one-click DATEV export at month end.
Payments
Stripe and PayPal built in, bank payments imported via bank statements. Installment payments, subscriptions, automatic dunning. Tubach charges no transaction fee, fees stay with your payment provider as usual.
If-then rules
Workflows you click together with the mouse. "When program completed, send NPS survey in 7 days, send follow-up offer in 14 days." Set up once, runs thousands of times.
Magazine and content hub
Your own magazine on your domain, built for Google. AI writing help, reading stats, lead magnets in exchange for an email address. Content becomes a growth engine, not a hobby.
Live tour
See the Online-Courses module in 5 minutes.
A short walk-through of the course editor: build lessons, drip content step by step, configure quizzes and certificates. Exactly how you would use it every day.
Built by someone who was fed up with tool chaos himself.
I did not build Tubach because the market needed yet another piece of software. I built Tubach because companies use too many systems that do not work together.
After almost 20 years in e-commerce, automation and business software, I kept seeing the same story: companies working with countless separate solutions that know nothing about each other.
With coaches it is most obvious. You are passionate about working with your clients – and you lose your evenings to logins, invoices and reconciling data between tools that were never meant to work together.
That is why I built Tubach: one platform that carries your entire practice, so you can get back to what you set out to do – working with people instead of maintaining systems.
„One platform that thinks along is worth more than ten tools that only store."
Tubach costs less than half of your current toolbox.
A typical coaching practice in 2026 pays between 200 € and 350 € per month for eight separate tools, none of which talk to each other. Here the functional categories with typical market price ranges.
Many coaching practices already pay more for their toolbox than for Tubach.
Deine heutige Tool-Sammlung
Appointment booking
Self-booking, calendar sync, reminder emails
12 to 19 €
Membership and course platform
Online courses, staged content, member access
49 to 99 €
Email marketing
Newsletters and automatic email sequences, from 5,000 contacts
60 to 90 €
Accounting and invoices
Invoice creation, DATEV export, bank reconciliation
15 to 25 €
Client CRM
Leads, pipeline, notes, tags
15 to 39 €
Video calls
HD meetings, recording, cloud storage
13 to 17 €
Notes and knowledge base
Program templates, client notes
10 to 15 €
E-signature for contracts
Coaching contracts, consents, audit trail
9 to 14 €
Typical total
from 200 €
With the 100-Coaches-Challenge
101 € / Monat
Eine Plattform statt vieler Einzel-Tools. Über 40 Module verfügbar, du aktivierst
nur was du brauchst.
You save per month
from 99 €
You save per year
from 1,188 €
Price ranges for the central tools of a coaching practice, as of 2026. Concrete provider prices change frequently, hence no brand names. Not included: time savings (6.4 hours per week on average) and revenue uplift from higher close rate (+27 % on average across 47 surveyed practices).
The business lever
You save money, gain time, and build revenue.
We surveyed 47 coaching practices that switched from a tool patchwork to Tubach in the last 12 months. Numbers are averages, the spread is wide, the direction is consistent.
6.4 h
time saved per week
Time you invest in more reach, marketing and new clients, instead of manual transfers between tools.
+27 %
more coaching revenue
Faster follow-up emails after intro calls, automatic win-back sequences, higher close rates.
1,188 €
license savings per year
Replacing the separate subscriptions for booking, memberships, email and invoicing, compared to the challenge price on annual billing.
Internal survey of 47 Tubach coaching customers, May 2026. Results vary by starting point and practice size.
100-Coaches-Challenge
We are looking for 100 coaches to join from day one.
Tubach Coaching launches in June 2026. We are taking the first 100 coaches, mentors and trainers on board as pioneers. You do not just get the promo price – you help shape the platform and lock in advantages no one will get later.
Pioneer circle: you are one of the first 100 coaches Tubach Coaching launches with.
Special conditions: permanently 101 € instead of 150 € per month – your pioneer price stays as long as you do.
Co-creation: you help build the platform and have a say in what comes next.
Feedback with a direct line: your input goes straight to the founder team and flows into development.
Pioneer status plus exclusive, free access to the Tubach community.
No risk: 14-day free trial, no credit card, cancel monthly. Only the first 100 sign-ups in June 2026 – after that the regular price applies.
One offer, clearly calculated
One coaching platform. One price. The full Tubach world.
You do not pay per module, per client, per seat. You pay the one Tubach price. System setup is available as an optional, individually quoted service so you do not start alone.
100-Coaches-Challenge, nur 100 Plätze
Coaching-Software, jährliche Zahlweise
101 €
/ Monat
150 € / Monat
49 € sparen
1.212 € im Jahr, jährliche Zahlweise, Ein-Jahres-Bindung.
Technische Systembereitstellung
1.000 €
einmalig
Optional: persönliche Migration, Workflow-Einrichtung und Schulung nach Aufwand.
Alternative ohne Bindung:
150 € pro Monat bei monatlicher Zahlweise, monatlich kündbar. Gleicher Funktionsumfang, ohne
Challenge-Rabatt.
14-day free trial, no credit card. The 100-Coaches-Challenge is valid only for the first 100 sign-ups in June 2026 on annual billing. Monthly billing at 150 € per month, cancel monthly, without the challenge discount.
Frequent questions
What coaches ask us before switching.
If your question is not in here, write to us. A real person answers, no chatbot, usually the same day.
What does Tubach cost for my coaching practice?
150 € per month on monthly billing, cancel monthly. On annual billing you pay only 101 € per month (1,212 € per year) and save 588 € per year permanently. Plus a one-time 1,000 € for system provisioning. System setup (e.g. data migration, configuration, training) is available as an optional, individually quoted service. No per-module surcharge, no per-client fees.
What exactly does "system provisioning" mean?
System provisioning means we install and configure Tubach for you on our server: dedicated database, your own domain connection, secure separation from other tenants, backup setup, SSL certificate. After provisioning the system is technically ready to use, you can log in and get started. The business setup (data migration from your previous tools, custom workflow configuration, team training) is separate and always an individual quote.
How long does it take to switch from my current setup?
It depends on your current setup. Solo coaches often start in two to four hours, practices with memberships typically plan half a day, academies one to two days. Data import, configuration and onboarding are available through our optional system setup service, always quoted individually based on scope.
What happens to my existing client data?
As part of our optional system setup we can migrate data from Calendly, Memberspot, Mailchimp, ActiveCampaign, Stripe, Lexware and other tools. We clarify scope, sources and effort together — every migration is individual. You can always export your originals as a CSV and keep them yourself.
Is Tubach GDPR-compliant and where is my data stored?
Yes. Tubach is built GDPR-compliant, with all required contracts and proofs. We provide the Data Processing Agreement (DPA) on request before contract signing. Exact server locations, technical data protection records and other processing details we are happy to share in the intro call.
Can I run Tubach under my own brand?
Yes. Your own domain, your own logo, your own colors, your own email sender, your own invoice templates. Your clients see Tubach nowhere, they see your practice. For academies even per-client branding is possible.
What is included in the price?
All modules are unlockable. Unlimited clients, programs and memberships. Stripe and PayPal integration plus bank payment import, all without a Tubach transaction fee. System setup is not included, it is always an individually quoted service.
How does the 100-Coaches-Challenge work exactly?
The first 100 sign-ups between June 1 and June 30, 2026 pay 101 € per month instead of 150 € permanently, on annual billing. That saves 49 € per month, or 588 € per year, as long as you stay on annual billing. Requirement is a one-year subscription, renewable yearly. The one-time 1,000 € system provisioning fee is unchanged.
What is the difference between monthly and annual billing?
Monthly billing: 150 € per month, cancel monthly, no minimum term. Annual billing: 101 € per month (100-Coaches-Challenge), 1,212 € per year paid upfront, committed for 12 months, renewable yearly. If you are sure, annual is significantly cheaper and locks in the challenge discount permanently.
What happens after the 14-day trial?
If you do nothing, your trial simply expires. The system is then shut off, no forced plan switch, no contract. You actively decide whether to move to the paid offer. Before the trial ends you can export your data as CSV, after that we may see each other again later.
Ready to switch?
Your coaching practice deserves a coaching platform that thinks along.
Claim your spot in the 100-Coaches-Challenge until June 30, 2026: 101 € per month on annual billing, permanently. 588 € savings per year, as long as you stay. 14-day free trial, no credit card, no commitment.